Helena Sands  

Just footsteps from the beach and laden with facilities, this elegant hotel is one of Sunny Beach’s finest.

The Helena Sands has grabbed one of the best spots in Sunny Beach. It’s at the quieter end of the resort, facing the beach, and just a 15-minute or so stroll away from the town centre.

Elegant interiors come as standard at this hotel. A grand staircase sweeps to the upper floors under elaborate chandeliers, and rooms are decorated in shades of peaches and cream.

TripAdvisor Traveller Rating

Based On 170 reviews

  • Official Rating
  • 1Building
  • 6Floors
  • 194Rooms
  • 4Lifts


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Food & Drink

Bed and Breakfast

Buffet breakfast.

Dining options Breakfast Lunch Evening meal Drinks Snacks, Icecream
Half Board

Buffet breakfast and dinner.   

Facilities ► View all


A key factor of the hotel is the luxurious spa with treatments such as facial purifying, varieties of massages for the whole body, back and neck. Also make-up, body wraps, hot stone and anti-cellulite treatments.

Outdoor pool

The centrepiece columned dome decorates the pool making it look really attractive. There are clear waters all around and sunbed with parasols on the terrace.

Poseidon international buffet restaurant

The buffet restaurant offers delicious dishes for breakfast, lunch and dinner. There's a dress code here, and you'll need to make a reservation at reception. Highchairs are available.

Rooms► View all

twin room

These twin rooms with their white walls and furniture and stylish textiles sleep up to three. They come with twin beds and a sofa-bed. Towels are changed daily.

twin room with sea view

These twin rooms with a sea view come with white walls and furniture and stylish textiles. They sleep up to three with twin beds and a sofa-bed. Towels are changed daily.

TripAdvisor Reviews Show more reviews »

Best hotel in sunnybeach Bulgaria

Stayed here in May 2014 with my hubby upgraded in a suite, great hotel great breakfast great staff, beach is a mere few steps from hotel there's also a beach bar which we enjoyed few drinks in it. Hotel arranged a taxi for us to old town which is a must see lovely area good seafood restaurants at very reasonable prices. I will definately go back to this place/ hotel anytime. good value for money.More

mvuyi, Dublin, Ireland


Very classy hotel..we stayed here in 2013..Rooms are very nice,clean spacious and very comfortable.Staff very helpful.Drinks very good quality.Food ..what a selection ! plenty to choose from cleared every plate we ate.lol..I described the hotel Classy as this was my first impression..the hotel grounds very nicely manicured and spotlessly clean.The pool outdoors we didnt use as it was early in the year and was a tad cold.The hotel sits right on one end of the Sunny Beach strip with easy access to beach and Helena's Beach bar.From here tou can just stroll up the front strip where all the shops and resturants/bars are in abundance bursting with atmoshere.we had a really nice week at the hotel and one day hope to return.A big thank you to the management and staff of Helena Sands for giving us a great welcome and looking after us for the duration of our stay.More

Kerry R, Pembrey, null, United Kingdom

South West England "Don't go to Sunny Beach in September"

Stayed 22-29 September 2014. First impessions of hotel when arriving was impressive. Despite emailing hotel on 2 occasions prior to holiday with no reply, they did allocate the type of rooms we requested, ie high floor, pool and sea view and 2 rooms close together. Rooms 1707-8 were as hoped and we were very pleased with them. Food in hotel was acceptable with a reasonable choice. Not sure about the source of the roast beef!!! Dining room staff very friendly and helpful. Pool very cold and used by very few people throughout the week. Despite entertainment being advertised, there was none throughout our stay. Plenty of sunbeds as hotel was half empty. No tea making facilities in room. As in previous reviews, one particular person on reception was extremely rude and arrogant, especially when requesting courtesy room on last day - it was his decision only whether he would allow us to have a courtesy room or not!!!! Fellow guests also experienced this attitude. Don't go to Sunny beach in late September as the whole resort, including supermarkets, was closing down. Very disappointing.More


Lovely Hotel

Although the resort of Sunny Beach was not for us, this excellent hotel most certainly was. We had booked a suite (1501) which certainly had the wow factor, a huge lounge as well as an equally sized bedroom, it was immaculate and had a wonderful view from the balcony overlooking the Black Sea. The food and service was also top notch with plenty of variety in the restaurant at both breakfast and dinner. We would certainly recommend this lovely hotel and it certainly deserves its five star rating.More

tiverton, Middlewich England


Stayed here in september with partner, hotel is cleanish. Was very dissapointed with the room no double beds, no kettle to make tea or coffee. Got clean towels twice througout our stay no shampoo or shower gel given after the second day which lead to us having to go buy are own! Staff however some were quite rude! Hotel is more for french an germans! Really didnt like the fact that german men an women walked around the spa naked! No one was friendly when you spoke to people they put there hand up to say no! Was really disspointed on last day we where put of room at 12 in afternoon our flight however wasnt till 3am so asked to keep my room on for the day? Got rudely told no! Then explained about flight an whatever an got given a room for 30min to shower an change which i was happy with, went to the room an there was no clean towels people that had been in before had left towela covered with blood, all their dirty stuff they didnt want! Said it to recption and got told you got a bloody room for a shower be greatful! Wouldnt recommend anyone this hotel food wise they dont take english or irish into account atall. Wont be returnning to sunny beach again! Weather is rain in september if anyone is thinking of going next year please go in peak season as things are closing from last week in august! Overall 3star rated hotel!More

Aishlinn w, Newry, United Kingdom

See all 170 reviews »

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